Houten, Netherlands

Sensoterra develops wireless, low cost soil moisture sensors to help growers and landscapers save water and effectively irrigate plants and crops. The world's fresh water supplies are steadily dwindling. Agriculture consumes 70% of the world’s water supply to provide food for 7.5 billion people, yet it is far behind when it comes to embracing digital solutions to solve problems of efficiency and quality in the production of food. Less than 1% of all growers use sensors to understand crops condition and needs. As a result, almost all growers over-irrigate by up to 60%, wasting money, precious water and damaging healthy soils.

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