Channel Manager
SmartCover Systems
Why Badger Meter?
Badger Meter is a leading global water technology company, with a mission to preserve and protect the world’s most precious resource. For more than 100 years, cities and businesses have utilized our innovative and trusted solutions to enhance operational efficiency and conserve water while making it more affordable, clean and resilient. Just like every drop counts, at Badger Meter every employee counts because our contributions have a lasting impact on the world!
Here at Badger Meter, we believe that our approach to diversity, equity, and inclusion is the very foundation of our success. Our commitment is reflected in our core values, where we strive to create an environment that celebrates differences, encourages innovation, and ensures that every voice is celebrated and appreciated.
We understand that a diverse team brings a variety of perspectives and ideas, which ultimately fosters creativity and excellence. Badger Meter provides opportunities for career growth and development for every employee by creating a supportive and inclusive workplace where they can make meaningful contributions while preserving the world’s most precious resource.
What You Will Contribute:
The Channel Manager is responsible for achieving revenue and margin targets through the strategic direction, performance, and management of authorized distributors. This role ensures distributor alignment with company objectives by establishing sales strategies, managing distributor relationships, and driving their success within assigned territories. The Channel Manager also collaborates with the marketing department to optimize lead generation efforts, oversees distributor performance, and implements training and development initiatives.
Job Duties:
Oversee the performance and management of authorized distributors within the assigned region to ensure alignment with sales objectives.
Develop and maintain strong distributor relationships to foster collaboration and achieve sales targets.
Monitor distributor compliance with company policies, pricing strategies, and brand standards.
Address and resolve distributor-related challenges and implement strategies for improvement.
Establish sales objectives by creating sales plans and quotas for distributors, aligned with national objectives.
Assist distributors with presentations to key prospects, target accounts, and customers to drive sales growth.
Respond to customer and distributor inquiries, RFPs, and bid requests in a timely and professional manner
Identify knowledge gaps within distributor teams and provide training programs to address them.
Provide ongoing coaching and support to distributors to enhance their sales effectiveness.
Contribute distributor sales information and recommendations to strategic plans and reviews.
Implement productivity, quality, and customer-service standards to achieve sales operational objectives.
Resolve issues, identify trends, and propose improvements to distributor management systems.
Monitor and communicate changes in competitor strategies, pricing, and new product introductions to the sales and marketing teams.
Support distributors with competitive intelligence to strengthen their market position.
Maintain pricing strategy and prepare detailed business cases for special discounted pricing.
Perform the first review of pricing requests in Fastrack.
Regularly review distributor performance metrics and provide updates on their progress toward sales targets.
Develop and implement corrective action plans for underperforming distributors as needed.
Achieve sales financial objectives by forecasting requirements, preparing annual budgets, scheduling expenditures, analyzing variances, and initiating corrective actions.
Clearly convey expectations and updates to distributors and stakeholders.
Up to 50% travel required.
Education and Experience:
Bachelor's degree in Business, Communication, Information Systems, or related field strongly preferred.
5+ years of related experience desired; experience including experience managing distributor relationships.
Experience in the water industry is a plus.
Qualifications:
Advanced proficiency in Microsoft Office preferred; basic knowledge required
Advanced proficiency with CRM software preferred; basic knowledge required
Strong organizational, problem-solving, and negotiation skills.
Experience delivering training and conducting professional presentations.
Ability to build and maintain productive relationships with distributors to achieve mutual success.
Ability to guide distributors toward meeting and exceeding performance goals.
Ability to develop and implement distributor-focused sales strategies aligned with organizational objectives.
Ability to address challenges and implement effective solutions to improve distributor performance.
Competencies:
Collaboration: Work collaboratively with others across the organization to achieve shared objectives.
Communication: Convey information and ideas clearly and concisely to individuals or groups in an engaging manner that helps them understand and retain the message; listen actively to others.
Initiating Action: Take prompt action to accomplish work goals; take action to achieve results beyond what is required; be proactive.
Work Standards: Setting high standards of performance for self and others; assuming responsibility and accountability for successfully completing assignments or tasks; self-imposing standards of excellence rather than having standards imposed.
Working Conditions:
Work is performed in an office environment and requires the ability to operate standard office equipment.
Competitive Total Rewards at Badger Meter:
Competitive Pay
Annual Bonus
Eligible for Annual Pay Increases
Comprehensive Health, Vision, and Dental Coverage
15 days Paid Time Off + 11 Paid Holidays
Two Ways to Save for Retirement: Badger Meter contributes 25 cents for every dollar you contribute to the plan, up to 7% of your eligible compensation. In addition to the match, the company will also contribute 5% of your eligible compensation to your Defined Contribution account on an annual basis. Additional access to a certified financial planner to help ensure your money is working for you, at no cost!
Employer Paid benefits including: Employee Assistance Program (EAP), Basic Group Life Insurance, Short Term Disability, and more
Educational Assistance – Tuition Reimbursement up to $5,250
Voluntary benefits including: Additional Life Insurance, Long Term Disability, Accident and Critical Illness coverage
Health Savings Account (HSA) & Flexible Spending Account (FSA) options
An Equal Opportunity/Affirmative Action Employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status. Applicants can learn more about their rights regarding equal opportunity in employment by viewing the federal "EEO is the Law" poster and the “EEO is the Law” poster supplement at http://www.dol.gov/ofccp/regs/compliance/posters/ofccpost.htm
Badger Meter complies with all aspects of the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable state or local disability laws. This means that we will reasonably accommodate qualified employees with a disability if accommodation would allow them to perform the essential functions of their job, unless doing so would create an undue hardship.
Privacy Statement
The Employee and Applicant Privacy Statement describes how we collect, use, share, retain, and safeguard applicant information. Please see the privacy statement on our website here.